HBCU Homecomings Give Trump and Harris One Last Shot At Young Black Voters

Harris and Trump’s surrogates say they’re doing direct outreach at historically Black colleges.

Kamala Harris AP-24241730344342
Kamala Harris is a graduate of an HBCU. Jacquelyn Martin/AP

In the final stretch of the campaign season, both Kamala Harris’ and Donald Trump’s campaigns say they’re taking advantage of one last opportunity to reach young Black voters: homecoming.

By Election Day, nearly 70 historically Black colleges and universities will have had the annual fall celebrations. For presidential campaigns, these gatherings, especially in swing states, offer a fourth-quarter shot at shoring up the key constituency.

“Team Trump sees this as a key moment to engage young Black voters,” Janiyah Thomas, Trump campaign’s Black media director, told NOTUS. “We’re focused on direct outreach — listening to students and showing how President Trump’s policies, like permanent HBCU funding and Opportunity Zones, produced real wins for the Black community.”